How to Make Money in Industry Analysis Research
What is industry analysis? It is the analysis of the economic, social, political and other factors that affect the people, groups and companies in this industry. It specifies the performance and outlook of the industry and the many companies in it.
Who uses/buys industry analysis reports? They are usually used/bought by people who want to know as much data about an industry before they make big decisions related to an industry. This could be investors wanting to know if their investment in a certain company within an industry would bring them big profits.
Another would be people working for the government who would want to know about the impact of an industry to the economics of a country before creating their actions or policies which may seriously affect the industry and therefore the country.
Who creates industry analysis reports?
Financial Companies create their own industry analysis reports for them to gauge the financial status of the companies they have interests in. They usually also prepare these studies to share with their clients to inform them of the investment policies and plans of the company.
There are Research Companies who specialise in industry research and sell their reports to either corporate or individual buyers. IBISWorld is one such company.
More specifically they are done by people who usually work for these financial and research companies who tend to specialise in a certain industry. They may have previous knowledge of the industry they specialise in because of social connections or education but many simply start from scratch and gain knowledge as they progress in their industry research.
There are also Individual investors who do their own industry research of the companies they are interested in investing in or already have a financial stake in certain companies and simply want to keep a close watch on the future of their investments.
Hobbyists and Collectors who have a keen interest in the workings of an industry and who usually like the products these industry sell. For example people interested in American sports cars would tend to know a lot about the new upcoming sports car models and as to whether the American market would like the new cars and even their price point.
Can These People Easily Start Their Own Business?
People working as researchers for these financial and research companies have a better chance of setting up their own business selling industry analysis reports because they have the training, connections and years of compiled data brought on by their experience.
Long term investors to companies and industries would have a backlog of years of information because they have been following these companies and industries for so long that they can make predictions about their future outlook. They also have an advantage in selling their own specific industry analysis reports.
Hobbyists and collectors too have compiled historical knowledge of the industries and products they specialise in. They have the advantage of usually directly owning and using many of the products these companies manufacture and can provide a lot of background information.
They usually belong to clubs and participate in online forums related to these industries, companies and products and usually have valuable insider information that normal financial and research companies do not have.
Many of the people discussed can create industry analysis report as a result of their work and hobby with little difficulty. The good thing about this is that this is organic. They literally can create a product just based on the knowledge they already have.
They can even conduct the marketing of their business with relative ease. The finance and research company researchers can just turn to their industry connections for initial clients. The investor can market to their fellow investors group and the hobbyists and collectors can market their knowledge to their clubs and online forum acquaintances.
Industry Analysis reports can be created on any laptop and uploaded from anywhere around the world for global resale. Anyone can buy an electronic copy of the industry analysis report and download it too. It is a business with minimal overhead and can be done part-time.
Although the people discussed here have the most advantage in succeeding in this kind of business anyone can still do it. Everyone has an interest in some kind of object which when one delves more deeper into becomes a product which is created by some company in a certain industry.
Conclusion
One just needs to expand their knowledge of the objects they are interested in to their industry level and one can already start creating the semblance of an industry analysis report. As time passes by and one gains more specialised knowledge of the object and industry it is in one can start selling their industry analysis report product.